Event Recap: Cultivating a Client Appreciation Culture

Contributed by Katrina Tran, Marketing Coordinator at Holst Architecture SMPS Oregon started off the new year with “Cultivating a Client Appreciation Culture,” an event focused on reframing business development by focusing on client relationships. Lisa Keohokalole Schauer, CPSM (Preside...

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5 Questions You Must Answer Before Hiring Your Next Marketer

Contributed by Kate Robinette, CPSM, Partner at Go! Strategies I’ve long been involved in the hiring process for multiple companies and hired great people for their marketing teams. Most recently, my partners and I helped a client hire their f...

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January Favorite Five

We have scoured the internet so you don’t have to. Check out our five favorite A/E/C marketing articles from January 2020.  AEC Content Marketing: How long should your blogs be? | Scott D. Butcher, Aecumen "Whether working as an employee with an AEC firm or as a trainer and consultant t...

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December Favorite Five

We have scoured the internet so you don’t have to. Check out our five favorite A/E/C marketing articles from December 2019. Outsourcing Marketing for Professional Services Firms | Lee Frederiksen, PH.D., Hinge Marketing "To outsource or not to outsource? It’s a question that ...

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November Favorite Five

We have scoured the internet so you don’t have to. Check out our five favorite A/E/C marketing articles from November 2019. Complexity in Compliance: The Challenge of Making Your Website Accessible to All | John Randle, Rattleback “An overview of the Americans with Disabilities Ac...

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October Favorite Five

We have scoured the internet so you don’t have to. Check out our five favorite A/E/C marketing articles from October 2019. The talent shortage: Will the training the AEC industry desperately needs arrive in time? | Sasha Reed, Building Design + Construction “As the construction in...

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September Favorite Five

We have scoured the internet so you don’t have to. Check out our five favorite A/E/C marketing articles from September 2019.  7 Steps to Successful A/E/C Project Pursuit | Scott Johnston, Assoc. DBIA “Time is the enemy of project pursuits. Client demands, project schedules, a...

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May Favorite Five

We have scoured the internet so you don’t have to. Check out our five favorite A/E/C marketing articles this May.  12 Key Features Your A/E/C Website Could Be Lacking | Tim Asimos, published by Circle S Studio “A/E/C marketing is evolving—and now leading firms are using...

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Event Recap: The Path to 2035

As Portland continues to grow, it seems that not a week goes by without some sort of development news or controversy. From questions of density and height to the redevelopment of former industrial neighborhoods on both sides of the river, Portlanders have a lot to say about what they want and even m...

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Event Recap: Marketing Plans Made Simple with Jennifer Newman

Jennifer Newman of Ignite Coaching & Consulting spoke to a crowd of more than 60 industry professionals at Kell’s Irish Pub last Thursday. Jennifer’s presentation “Marketing Plans Made Simple” proved to be timely subject matter as the Portland A/E/C community gears up for...

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